How HomeWizard eased the complexities of international growth
Founded in 2011, HomeWizard is a Dutch business that helps homes across Europe track and optimize their…
Update: AI Overviews Reduce Clicks by 58%
Back in April 2025, we found that AI Overviews reduced clicks to top-ranking content by 34.5%, despite…
Why growing brands leave SaaS for open source ecommerce
For fast-growing ecommerce brands, the platform you choose isn’t just a technical decision — it’s a growth…
How to Rank in AI Overviews: What Actually Works (Based on Data, Not Speculation)
Most advice on ranking in AI Overviews is speculative, so we’ve analyzed millions of AI Overview responses…
What is branding? How to create a lasting ecommerce brand
A lasting ecommerce brand is more than a line of products or a catchy name — it’s a tone,…
A Beginner’s Guide to Ecommerce SEO
Stocking your online store with high-quality, desirable products is only part of building a successful and profitable…
From Shopify to WooCommerce: How Landyachtz cut costs by 75%
Since 1997, Landyachtz has been an iconic name in skateboard culture and innovation. Founded by two skateboarders…
Are AI Mode and AI Overviews Just Different Versions of the Same Answer? (730K Responses Studied)
Google’s AI Mode generates responses that are 4x longer than AI Overviews (on average). When we first…
Prepare your business for 2026 EU tax changes
In today’s world of borderless online shopping, charging the right taxes at the right time for customers…
Complete guide: WooCommerce product types explained
Online stores sell much more than just physical items. That’s why the world’s most popular ecommerce store…
Do Self-Promotional “Best” Lists Boost ChatGPT Visibility? Study of 26,283 Source URLs
Across 60,000+ websites we track daily analytics for, ChatGPT sends 8-9x the referral traffic of the next…
13 of the Best SEO Blogs (Beyond the Usual Suspects)
AI may be killing search clicks, but we’re still reading content—especially the good stuff. At Ahrefs, we read…
Polestar Additionals grows B2C sales 232% with WooCommerce
Polestar is an electric car brand with an emphasis on performance and a sustainable future. Combining innovative…
The ChatGPT Traffic Playbook: How to Track, Measure, and Grow
In October 2025, ChatGPT had more than 800 million weekly users; yet, most analytics dashboards don’t even…
How to Compare Your AI Visibility Against Your Competitors
If a competitor is mentioned more often, cited more frequently, or framed more favorably in AI answers,…
43 B2B SEO Statistics for 2025
Get the week’s best marketing content If you’re looking for fresh numbers you can paste into a…