PPC Keyword Research for Google Ads: A First-Timer’s Guide
PPC keyword research is the process of finding the exact words or phrases people type into Google…
Share of Search: How to Calculate, Use, And Improve It
Share of search (SoS) is the percentage of all brand-name searches in your market that mention your…
How ecommerce Stores Can Start Shipping Internationally
We truly live in a global marketplace. When you sell online, there’s no need to limit your…
How to Implement a Shipping Strategy
If you sell physical goods, your shipping strategy is one of the most important aspects of your…
How Woo’s support team uses AI to improve the customer experience
“AI will deflect our customers.” Everyone who is in the support industry has either heard a colleague…
Semantic SEO: The Advanced Skill Most SEOs Pretend to Understand
Semantic SEO sounds complicated, but it simply boils down to doing SEO without cutting corners. If you…
The best products to sell online in 2025
Whether you’re starting your first business, looking for new products to sell, or launching your tenth brand,…
How to start a YouTube channel: Tips & real success stories
YouTube has eclipsed Netflix and Disney as the go-to streaming platform, a fact that underlines its tremendous…
Build, grow, and keep your email list — the complete guide
It’s one of the most valuable marketing assets you can build. Email list growth and engagement represents…
How I Built a Brand Awareness Dashboard in Looker Studio
2025 is all about brand building. At Ahrefs, we’ve already been doing that for over a decade,…
How to Rank for a Keyword (8 Steps)
You have a target keyword. You want to have your website appear in the search results for…
What is return on investment? How to calculate & improve ROI
Is your online business or website successful? Did your marketing campaign work? Is your ecommerce store growing?…
How to Migrate from Shopify to WooCommerce (and Why You Should)
Considering a move from Shopify to WooCommerce? You’re in the right place. Whether you’re looking for more…
When to hire a business services provider
Starting an online business is exciting, but the path to sustainable success is built on preparation, organization,…
5 Smart Ways to Spy On Your Competitors’ Ads
Most marketers approach competitor analysis with the wrong mindset. They see a successful ad and think, “I…
How to Improve Bounce Rate
To run a successful online store, you not only have to attract the right audience to your…