How to Track AI Overviews: Mentions, Citations, Click Loss, and the Traffic Google Won’t Show You
How much traffic do AI Overviews drive? How much awareness do they create for your brand? And…
What is branding? How to create a lasting ecommerce brand
A lasting ecommerce brand is more than a line of products or a catchy name — it’s a tone,…
Landyachtz builds a revenue growth engine with Klaviyo and Woo
The skater-owned brand currently drives 11% of total revenue via marketing automation in Klaviyo, with continued plans…
How to Create Buyer Personas for Your Online Store
It’s always important to truly understand your target customer. What do their day-to-day lives look like? What…
A Beginner’s Guide to Ecommerce SEO
Stocking your online store with high-quality, desirable products is only part of building a successful and profitable…
From artisan to everywhere: How Melt Chocolates scaled with storytelling, Woo, and Klaviyo
Melt Chocolates is a luxury fresh chocolate brand based in London. Louise Nason started the business in…
How to Use FreshRank to Turn Dying Posts Into Traffic Winners
Your old blog posts are just sitting there, collecting dust and losing rankings. 🤷♂️ Google’s already moved…
What Is an MCP Server, and Why Should Marketers Care?
MCP (Model Context Protocol) connects your AI tools directly to your marketing stack—your CMS, analytics, CRM, social…
Create a flexible B2B checkout in WooCommerce
This post was written in collaboration with Fortis, an embedded payments platform that integrates directly with WooCommerce…
How to Monitor Your YouTube Video Mentions
Your brand is being talked about on YouTube right now—and you probably have no idea what’s being said….
Black Friday social media: Examples, tips, and proven tools
It’s time to get to work on every marketer’s championship game: Black Friday. While the holiday sales…
Badeloft increases email-driven revenue by 40% with Klaviyo and WooCommerce
Badeloft was born from a shared vision among three long-time friends — Cedric, Eric, and Tyler. Driven…
Five ways automation will scale your ecommerce business
When you think of automation in ecommerce, what comes to mind? There’s greater day-to-day efficiency; aligning processes…
Fragrance Revival improves refund rates by 32% with ShipStation
Fragrance Revival, a brand under Brilliant Enterprises, specializes in recreating discontinued scents and crafting new in-house fragrances…
Seven holiday shipping strategies to boost sales
The holiday rush brings major sales for WooCommerce stores, but it also comes with higher expectations from…
The Ultimate 82-Point Checklist for SEO & AI Visibility
Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get the…