AI Keyword Research: How It Works and 9 Prompts to Start
Chatbots typically don’t have access to real SEO data, so they often make things up and present…
How to migrate from Webflow to WooCommerce
Your business has outgrown Webflow. Whether it’s the integration limitations, the lack of data control, or the…
How to prepare your store for AI-driven commerce
The way people find products has a new channel. AI assistants like ChatGPT, Google’s AI Mode, Gemini,…
How to start a pet business (best online tips and tools)
The pet industry is growing rapidly, and there’s no holding it back. People love their pets, and…
Is AI Content Bad for SEO? No, and It Never Will Be (7 Reasons)
AI content is not bad for SEO. Google has made it clear that they evaluate content based…
What Is Content Decay? (And How to Fix It Before It Tanks Your Traffic)
Every piece of content you’ve ever published is slowly dying. That may sound defeatist, but unfortunately that’s…
How to Rank on ChatGPT: What Actually Works (Based on Data)
With people now increasingly asking ChatGPT questions and product recommendations, if your brand doesn’t show up in…
Reddit Keyword Research: 4 Methods to Find Keywords Your Competitors Miss
Search Google for almost any product or advice question, and you’ll see Reddit threads in the results….
Focus Keywords: What They Are, and How to Choose the Right One
If you’ve ever used an SEO plugin like Yoast or Rank Math, you’ve seen that “focus keyword”…
7 Steps for Tracking Your ChatGPT Visibility With Ahrefs
People turn to ChatGPT for researching, building tools, and—yes—even buying. But many brands have no idea what’s…
How to Track AI Overviews: Mentions, Citations, Click Loss, and the Traffic Google Won’t Show You
How much traffic do AI Overviews drive? How much awareness do they create for your brand? And…
How to Rank in AI Overviews: What Actually Works (Based on Data, Not Speculation)
Most advice on ranking in AI Overviews is speculative, so we’ve analyzed millions of AI Overview responses…
SEO Brand Marketing: Create a Brand Guide That Drives Search Visibility
AI tools make it easier than ever to create content at scale, but they’ve also made it…
What is branding? How to create a lasting ecommerce brand
A lasting ecommerce brand is more than a line of products or a catchy name — it’s a tone,…
Are AI Mode and AI Overviews Just Different Versions of the Same Answer? (730K Responses Studied)
Google’s AI Mode generates responses that are 4x longer than AI Overviews (on average). When we first…
Top Brand Visibility Factors in ChatGPT, AI Mode, and AI Overviews (75k Brands Studied)
Expanding on one of our most popular AI Overview studies, we’ve analyzed 75,000 brands to see which…