How to Connect Claude or ChatGPT to WordPress With MCP (Step by Step)
What if you could tell Claude, “Draft a 500-word post about the summer sale and save it…
What Is Information Gain in SEO? (and How To Add It to Your Content)
Information gain is the additional information your page contributes beyond what already ranks for the query. Whether…
How to Migrate Away From LearnDash (Without Losing Your Courses)
If the LearnDash ecosystem feels shakier than it used to… you’re not imagining it. StellarWP, the umbrella…
Claude Now Watermarks Everything It Writes. Here’s What It Means for Marketers
Anthropic now embeds an invisible watermark into everything Claude writes. The mark is woven into the words…
37 Proven Ways to Use AI in Marketing
Generative AI tools like ChatGPT, Claude, and Letaido have improved enormously over the past year. Parts of…
How to Build a Course Membership Site (Recurring Revenue Instead of One-Off Sales)
Selling a course for $99 feels great, right up until the first of next month rolls around…
WooCommerce security: Keep your store safe by catching problems early
You’re scrolling through your news feed when a headline grabs your attention: The North Face has experienced…
BigCommerce alternatives: Why it might be time to switch
On June 1, BigCommerce renamed every plan, lowered the GMV thresholds, and added a fee of up…
Vibe Coding for Marketers: A Beginner’s Guide
You’ve heard “learn to build”, “ship your own tools”, “automate your busywork”, but nobody explains where to start….
Google Doesn’t Punish AI Content; It Punishes Bad Content (331k Pages Studied)
I still have plenty of questions about how Google treats AI-generated content. On the one hand, Google…
WooCommerce is the foundation of our entire ecosystem
We just kicked off a large effort, and I want to post about it here because you’re…
5 AI Search Trends I’m Seeing in 2026, Backed by Ahrefs Data
AI search is the most consequential thing to happen to our industry in a decade… and the…
Free LLMs.txt Generator
Article Performance Data from Ahrefs Linking websites The number of websites linking to this post. Get the…
AI Search Strategy: 4 Pillars to Show Up More (and Right) in AI Answers
AI search probably won’t replace all the organic traffic websites are losing to AI. But traffic is…
The Free Tools SEO Strategy: How to Rank With Calculators, Converters, and Generators
Some of the highest-traffic pages on the internet aren’t articles. They’re tools. A grade calculator. A file…
Meet your customers where they’re already deciding with Reddit Ads for WooCommerce
When a shopper goes online and researches “the best noise-canceling headphones under $200,” they’re often forgoing sponsored…